Nike Analytics Summit

In the before times, the Nike Analytics Summit was an internal event for Nike employees to feature key successes of tech and analytics teams, hear from leaders, and make predictions about the future of tech.

The theme of the event was “moonshots,” the idea of aiming high to push innovation forward. I was given free license to develop the concept, stage and lighting design, and promotional materials. I wanted a bold graphic that was impactful and easily conveyed the theme. The overall look draws inspiration from Bowie’s Space Oddity and the MTV moon man.